The Vietnam domain aftermarket is dynamic. Domain is unique and it is so difficult to accurately place a valuation on a domain.
Many companies do their best to offer domain appraisal services, and this article will discuss domain appraisals and the valuation of domains.
A domain appraisal is the valuation that is given to a domain based on a variety of metrics. There are many things that you have to consider when valuing a domain before buying it:
- Domain extension
- Monthly search volume for keyword
- Brand and marketability
- CPC for keyword
- # of other extensions registered for the keyword
- Comparable sales
- Age of domain current market conditions
Though many of these factors are quantitative, there are also qualitative factors to consider as well. Comprehensive domain appraisals have a “human factor” and they involve an expert in the domain market looking over the entire appraisal in order to ensure the accuracy of the appraisal.
Many domain .com.vn appraisals will give a valuation range for the domain. For instance, a domain appraisal may have a range of $1,000 – $5,000, meaning that if the appraisal is accurate, a person or company could conceivably pay anywhere from $1,000 – $5,000 for the domain, depending on how badly they need the domain for their business or web.
Domain appraisals can be subjective, and due to the dynamic nature of the market, there is no guarantee that a domain appraisal is accurate, even if a professional in the field of domain investing is giving the appraisal.
Most of the companies that offer VN domain appraisals charge for them, though the fee depends on the service as well as the number of domains which are being appraised.
There are some automated domain appraisals available, and 2 of the services offer a free domain appraisal. Appraisals from automated services are generally based on qualitative measures and they do not have a human looking them over to ensure the accuracy. Free domain appraisals are based off of algorithms created by the owner of the appraisal service.